IPL drew positive reactions from the rest of the Asia also. In Pakistan, the reception was described as
"massive" The matches were telecast live in GEO Super. The matches also generated interest in Sri Lanka and Bangladesh, despite only one Bangladeshi player being involved. The following in the subcontinental nations was aided by the prime time telecast of the matches as they belong to adjacent time zones.
The IPL became a big hit in South Africa due to a large composition of South Asians in their population.Another reason for the success is that the second edition of IPL was hosted at South Africa drawing massive crowds from he country as well as the other countries in the subcontinent.
The IPL did not garner much interest in Australia and New Zealand due to time defferences. However, in recent times the IPL has gained a much larger fan-base among mainly South East Asian students in these two countries although due to the introduction of Australian and New Zealand players the viewer ship amongst the general public is slowly increasing.
The third season of IPL saw interest rise dramatically in the United Kingdom. This was, in part, due to TV coverage switching to free to view channel. Previous editions of IPL were aired on the now defunct channel Setanta,which entered administration in 2009. James Macloed stated, "We are delighted with the viewing figures of th IPL so far. The ratings for ITV4s coverage have been around seven or eight times those achieved by Setanta last year, and we're delighted to be bringing the competition to a wider audience' Lalit Modi, former Chairman and Commissioner of IPL also expressed immense satisfaction on the way IPL has been acepted by the British audience. "ITV beats Sky Sports over the weekend in number of viewers. This is great going.The ITV numbers are double that of rugby league. This is huge by all imaginations. UK figures for viewership on ITV already 10 times that of last year. This is just fantastic news, "he said.
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